For industry professional studies, you can set up targeting by Job Titles and Industry under the Targeting section of your Audience Targeting. Respondent will use this information to send your study to people who have similar job titles and industries to prompt them to participate in your project. Like other targeting options, targeting by job title and industry does not qualify or disqualify research participants. Anyone is able to view and apply for your project.

For Industry Professional studies, you are required to include at least one industry and one job title. General Population studies do not include the option to add an industry or job title. 

If you would like for participants with only certain job titles or industry backgrounds to qualify, you can set up Screener Questions to qualify or disqualify people based on job title. 

Industry Options

You can select up to 5 industry options or select "All Industries

How to set up industry targeting: 

  1. Create a project 
  2. Complete the Project Set-up
  3. Click "Save & Next" to go to the Audience tab
  4. Under the Targeting section, open the "Industry" section.
  5. Type your industry into the box provided
  6. Select an industry option from the suggestions provided or type "All Industries"
  7. Repeat steps 5 and 6 for up to 5 industries. 

Job Title Options

You can select up to 20 job titles. 

How to set up job title targeting: 

  1. Create a project 
  2. Complete the Project Set-up
  3. Click "Save & Next" to go to the Audience tab
  4. Under the Targeting section, open the "Job Title" section.
  5. Type your desired job title into the box provided
  6. Select a the job title option from the suggestions provided
  7. Repeat steps 5 and 6 for up to 20 job titles. 

FAQ:

The Industry/Job Title I'm looking for isn't listed -- What do I do?
We recommend select industries/job titles that are similar to what you are looking for. 

I'm not looking for a specific industry -- can I search all options?
Yes, you can search all industries by searching for "All Industries" 

I don't see the job title or industry option -- where is it?
You are likely set up with General Population study. Gen Pop studies do not include the option to add an industry or job title. See more on the difference between General Population and Industry Professional projects here

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